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A 5-step framework to launch successful products

A talk by Deboshree Dutta
Lead Product Manager, PayPal | Forbes Contributor | Women in Product Chapter Lead, PayPal

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About this talk

"In this talk I will discuss different methodologies I’ve adopted to measure the success of a product. As product managers and leaders, we rely strongly on metrics to determine if a product is performing. However, when a product is not meeting our targets, understanding how metrics can be used to identify what went wrong, and what steps can be taken to overcome the barrier is critical to success. I will share a Metric measurement framework with 5 key approaches and how I have used them to launch successful products throughout my career. Key Takeaways: Learn key metrics you can use to measure success Learn what metrics move what KPIs"

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